Spring Cleaning

Spring cleaning is a traditional task performed by millions throughout the world.  When we think about spring cleaning it's normally about a thorough cleaning of the house, car, boat, or RV.  How about a thorough cleaning of your digital house? 

Here are some suggestions:

 - Clean up your contact database

• remove duplicates (using a tool such as the one shown above found in MRSWARE makes this job easy
• correct addresses - physical and digital (e-mail, websites)
• correct phone numbers - land and mobile
• add additional information

           * names of spouse, children, partner, pets
           * names of schools attended
           * hobbies
           * hotel, food & beverage preferences

• add sales relationship information

           * names of manufacturers the account buys from w/pricing (your lines & competitive lines)
           * target accounts

- Clean up your e-mail (I know this just brought on some YIKES)

• archive important messages
• delete unnecessary messages
• add/delete folders
• move key messages to file share

- Clean up your files

• save and move to storage, or delete old files

          * price lists
          * marketing materials
          * presentations
          * guidelines
          * industry standards

• add/delete folders

- Review and add/edit your social media profiles

• add experience, education to the profile
• change/remove pictures, videos
• review groups and who you are following
• add new profiles to new sites

Like spring house cleaning, these tasks require time and effort, but the results will make it easier for you to keep your data current and more relevant during the year.