From the opening reception to the closing banquet this year's conference was informative and enjoyable. Over 350 attendees of PTRA’s 45th annual conference in La Quinta, CA soaked up the content presented by entertaining and knowledgeable speakers.  

Leading the way, Mike Rayburn, the keynote speaker, kicked off the meeting with a funny, musical morning around the premise of “What If…?”  Believe it or not, Mike, a world- class guitarist, played the Beatles set to country music and Dr Seuss words set to the music of Led Zepplin!  It was an uplifting performance as well as motivating.    

This wasn’t the only interesting presentation.  Curt Steinhorst, a widely known expert in communication in the age of distraction, helped us identify the distractions we face every day and offered ways to break through the noise.  Todd Bucholz, an economist, offered a political policy perspective on the economy – both in the U.S. and around the world.  And, as always, the Breakout sessions held on Tuesday were informative and well attended.
 
Congratulations to the PTRA Conference Committee and their hard-working staff for another successful week.
 
They’re already planning the meeting for next year, to be held May 2 – 6 at the Grand Fiesta Americana Los Cabos All Inclusive Golf & Spa.  Mark your calendars and watch for more information from www.ptra.org.  

Spring cleaning is a traditional task performed by millions throughout the world. While we've always talked about physical buildings or vehicles when talking about Spring cleaning, today we have to add our digital house to the discussion.  In some cases our digital house is far more cluttered with unwanted, outdated stuff.  Now is the time to start cleaning up our digital house.

Here are 4 steps to cleaning up your content:

Step 1:

• Identify your digital content
  • Company/contact files - all applications, all devices
  • E-mail messages - all accounts (except the linked IMAP accounts)
  • Files
  • Images/Videos
  • Social Media profiles ​